Fred Perry Subculture launches a new concept in live music and club culture, for London, Sub-Sonic Live, celebrating Fred Perry's unique relationship to music and street style.
Sub-Sonic Live will take place bimonthly at The Garage, London, on the third Friday of the month.
Sub-Sonic Live, will showcase emerging music on two stages, whilst the Legends Room will look at musical ties to the Fred Perry brand, from the last 50 years.
Andrew Weatherall has always been good for a quote. From the deep, dark days of early acid house to the modern-day Two...
Sean Johnston has been DJ'ing since his formative years in the frozen North. Acid House Veteran, Techno Survivor,...
The journey of Night Angles (created by London-based photographer / musician Tim Eve and now including live...
Warm Digits are the duo that emerged from Newcastle's underground with a sound like Neu! and Cluster formed a...
Scott Fraser and Timothy J. Fairplay are about to embark on a new project back home in Glasgow with Alan Gray from...
Fred Perry Subculture has teamed up with Dot to Dot, the UK's leading inner-city new music festival, to bring you the best of 2011's emerging acts and headline performances.
We'll be releasing more footage from the festival through the Summer, so watch out for footage from this year's featured artists including live tracks interviews from Hurts, We are Scientists, Dananananaykroyd, The Joy Formidable, Guillemots, ...And You Will Know Us by The Trail Of Dead, The Naked And Famous, Trophy Wife, Hyetal, Braids, Dom, Swimming, Get People, The Phoenix Foundation, Yunioshi, Royal Republic and many more...
For the 2010 release Barbara, We Are Scientists recruited Andy Burrows (former hitter-man for Razorlight) to drum. Andy...
"Walk The River", Guillemots' third album, saw the band relocate to the Welsh countryside to record. Bryn...
Spending 2009 touring the U.K, Europe and Australia with bands including Editors, Temper Trap and Passion Pit the trio...
DANANANANAYKROYD have released their brand new album, "There Is A Way", on June 13th through their very own...
Our round up of the best new music from North America and Europe...
Mysterious, beautiful, cool and fun, Danish singer Freja Loeb is a strong, independent woman and her debut album,...
Under the alias, Just A Number 05272011 hit the blogs sphere back in March 2011. With one track on soundcloud and a...
No Band For Lluvia is one of the best kept secret in the spanish underground music scene. The multifaceted Lluvia Rojo...
The noble art of butchering carefully immortal keyboards, guitar pedals and lofi drum machines have a new band hero:...
Watch as the shakes pull shapes and bend spoons with 42 decibels of steel,tube and raw human lung power. Watch...
So, it has been two years since Romance Is Boring. Aside from the music, what have you been getting up to in terms of life, love and all things Campesinos!?
Rest assured it has been a fun, sexy time for all of us in LC!. We wade afore a wake of sexual devastation that includes such luminaries as Ryan Reynolds, Julia Bradbury and Phil Woolas. We've done an awful lot of...
Dog Is Dead can not stop making good tracks. In fact, it's not just that they have a knack for it, they keep...
Following on from the success of our Christmas event, headlined by The Horrors ably supported by newcomers Toy, we...
Detroit’s Lightning Love have just released their new EP, "Girls Who Look Like Me" (Quite Scientific Records), a...
Formed in San Francisco, and now based out of Brooklyn, NY, Royal Baths is comprised of Jeremy Cox and Jigmae Baer....
We all have Ideals. A sense of what we want, or at least, what we think we want. We strive for them and they can...
Subculture is Fred Perry's new music initiative bringing you the brightest young talent on the music scene, alongside the cream of British music artists that have a long standing relationship with the brand. Subculture was launched by the legendary Paul Weller at The 100 Club - the oldest independent music venue in Britain - in September 05.
Why is Fred Perry involved with music? Because it is the original sportswear to streetwear brand - initially adopted by Mods in 1959 because "They could wear it all night and still look good in the morning" - it has then featured in almost every British youth subculture since. From Mods, Suedeheads, Ska/Two Tone, Punk, New Wave, Casuals/Perry Boys, Britpop, Electronic/Rave and the latest Indie revival - the laurel has been ever present. Passed from generation to generation as an understated timeless classic.
Since its launch, Subculture has also often been the first to feature the latest underground sounds on a global basis. This includes The Young Knives, The Rakes, The View, Black Lips and The Draytones - many of whom are now reaching global fame. Alongside the definitive British guitar bands, we have also featured The Klaxons, New Young Pony Club, Metronomy and Shy Child - showing the depth of the musical heritage and contemporary relevance of the Fred Perry brand.
Subculture has also been honoured by music legends such as Paul Weller, Graham Coxon (Blur) and Terry Hall (The Specials) playing the unique venue that is The 100 Club.
So, if you want to find who will be the future of music - and learn more about the lineage and heritage of music in general - keep checking back on the site. We will be introducing more and more innovative and interesting elements to Subculture over the coming year.
Click here to view the Fred Perry Icon Book and read more about the unique relationship with British Street culture and music.
.jpg)
